Beware of social media experts
Now that social media is reaching its popularity peak, the market is flooded with so-called “experts” and “guru’s”.
I always wondered why people would call themself “expert” or “guru”..
I played with social media since 2006. For the past two years, much of my work involved social media. For the past year, I have done little but social media.
While I might know a bit more than the average Joe-in-the-street, I can’t call myself an “expert”, leave alone “guru”.
The more I work in social media, the more I realize what there is to learn. The longer I am involved in social media, the more tools and tricks I discover, and the more I realize how much there is “out there”.
When I give training on social media, I am always amazed about things the trainees come up with. I seem to learn as much as they do.
And yet, the longer I work in social media, the more I am confronted with dudes who pretend to know it all. Often they are closed for input, feedback, or criticsm. Which is a bad sign, as if they don’t want to rock their own foundations of self-confidence. I love people who are able to doubt.
So good people out there, beware of “social media experts”. In a rapid evolving world, as social media is, the more one learns, the more one discovers how much there is to know.
Picture courtesy Bits or Pieces?