From the category archives:

Understanding the Traffic on Your Blog

Understanding the traffic on your blog – Part 1: Traffic Quantity

A serious blog is geared towards its audience. As a serious blogger, it is important you understand your audience, your readers. When I started blogging, I struggled to understand my blog traffic. Simple and free tools like Google Analytics, gave me heaps of figures and graphs, but it took me a while before I could [...]

[click to continue...]

Understanding the traffic on your blog – Part 2: Traffic Quality

In Part 1 of this series we concentrated on the quantity of your blog visitors. We used a case study based on the 300,000 visitors on The Road to the Horizon, my personal non-profit blog. In Part 2, we will focus on the quality of your traffic: Based on the 7 main groups of traffic [...]

[click to continue...]

Understanding the traffic on your blog – Conclusions

Using an actual blog as a case study, we looked at the quantity of the traffic in Part 1 of this series. In Part 2, we zoomed in on the quality of the traffic. In this post, we will summarize our conclusions and practical tips. The bottom line A blog, just like any website, has [...]

[click to continue...]